Pinterest will let advertisers pay to boost the visibility of their pins, starting on January 1, the social network announced on Sunday, expanding a test program that began earlier this year. The ads will look like regular pins -- images that Pinterest users post, or "pin," to their boards -- but will include a tag that says the pin is promoted by a company. These will show up among other pins when users search for subjects or scroll through feeds for certain categories. Users can filter out the...
Pinterest will let advertisers pay to boost the visibility of their pins, starting on January 1, the social network announced on Sunday, expanding a test program that began earlier this year. The ads will look like regular pins -- images that Pinterest users post, or "pin," to their boards -- but will include a tag that says the pin is promoted by a company. These will show up among other pins when users search for subjects or scroll through feeds for certain categories. Users can filter out the...
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